mitchellvii
Well-Known Member
I did a search this morning for "Surface Pro 2 rumors" and got pretty much that - rumors. Not a peep from anyone actually at MS. Hmmm. Yes, lots of talk about smaller tablets but no SP2. BUILD came and went and not a word.
The Surface Pro 2 is starting to seem a lot like vaporware. Microsoft is a "software and devices" company in the same way that Amazon is a "content and devices" company. They sell devices (at a loss) to sell software/content. Now that MS's hardware partners are stepping to the plate with some truly impressive devices (XPS 11 and ATIV Q), what's the point of MS trying to compete in the high-end space? As a matter of fact, did MS's hardware partners come to MS and say, "Ok, we will invest in exciting new Windows 8 hardware but YOU need to BACK OFF!" Since no one else seems to want to build RT devices and MS still wants to sell RT, it makes sense that MS is announcing new RT devices, but no high-end hybrids.
Think about this from the other end. If MS released the SP2 and it became a runaway best seller cannibalizing sales of their hardware partners, wouldn't they be shooting themselves in the foot? Wouldn't MS be better served by leaving the hybrid business to their partners and keeping them motivated to make product?
From a pure business economics standpoint, a Surface Pro 2 makes no sense at all. It won't introduce Windows 8, it won't make a profit and it will alienate their partners. Sometimes you don't do something just because you can.
The Surface Pro 2 is starting to seem a lot like vaporware. Microsoft is a "software and devices" company in the same way that Amazon is a "content and devices" company. They sell devices (at a loss) to sell software/content. Now that MS's hardware partners are stepping to the plate with some truly impressive devices (XPS 11 and ATIV Q), what's the point of MS trying to compete in the high-end space? As a matter of fact, did MS's hardware partners come to MS and say, "Ok, we will invest in exciting new Windows 8 hardware but YOU need to BACK OFF!" Since no one else seems to want to build RT devices and MS still wants to sell RT, it makes sense that MS is announcing new RT devices, but no high-end hybrids.
Think about this from the other end. If MS released the SP2 and it became a runaway best seller cannibalizing sales of their hardware partners, wouldn't they be shooting themselves in the foot? Wouldn't MS be better served by leaving the hybrid business to their partners and keeping them motivated to make product?
From a pure business economics standpoint, a Surface Pro 2 makes no sense at all. It won't introduce Windows 8, it won't make a profit and it will alienate their partners. Sometimes you don't do something just because you can.
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